This is a smart-looking and unique design and very different than any college apparel on the market today, at least from what I have seen. I would be interested in seeing what kind of demand this gear realizes over time.
Well, we have yet to make any serious marketing pushes on a consistent basis in the College market. Industry buyers know and like our brand. And our products sell well. (even in this economy) We are starting to settle on a look and feel for creative and we hope folks find it attractive.
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